Case studies

Work worth showing.

What was holding each account back, what we changed, and what moved. Pick a story, or see how we do the work behind it.

Northbay Supply Co.: insulated drink bottles and a camp mug on a tangerine studio set

Outdoor & drinkwareListing optimization

Organic revenue up 168% in seven months

Northbay had a good catalog that nobody could find. We rebuilt the listings around the language shoppers actually search with, and the range finally ranked for the terms it deserved.

Verawell: amber supplement jars and a dropper bottle on a violet studio set

SupplementsPPC management

ACOS down 42% on the same ad spend

Verawell's spend was buying volume instead of margin. We restructured the campaigns around contribution profit, so every dollar was measured against what it actually returned.

Otterlane: a golden retriever asleep on a quilted pet bed in a teal room

Pet careListing optimization

Conversion rate up 61% after the rebuild

Otterlane launched with nothing to say for itself. New A+ Content, a rebuilt Brand Store and creative that gave the range a reason to be chosen over the cheaper one.

Marlow and Finch: stacked ceramic bowls and a cast iron pan on a raspberry studio set

Home & kitchenAccount management

Buy Box share from 61% to 94%

Marlow & Finch were losing the Buy Box to their own resellers. We cleaned up the listings, fixed the pricing and inventory signals behind them, and the range held the box through Q4.

Terrace Nine: frosted glass skincare bottles on stepped blocks against cobalt blue

SkincareAccount management

Subscribe & Save revenue up 240%

Terrace Nine treated subscriptions as an afterthought. We rebuilt the offer and the creative around them, and repeat revenue became the steadiest line in the account.

Ridgeline Tools: a hammer, chisels and a rasp laid out on a sunflower yellow set

Tools & DIYProduct launch

EU launch to $1.2M in year one

Ridgeline had a solid US business and nothing in Europe. New marketplaces, listings that read like they were written there, and a launch plan that did not burn the budget in month one.

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Alex Dawson-Stanley, CEO and founder of Elevated Seller — **Alex Dawson-Stanley**CEO & Founder